Work With Us
Bluprint is the premiere interactive digital platform and creative studio for makers. Our award-winning creativity content isn’t about watching — it’s about doing.
Meet Bluprint
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Our Pillars
Content
• Thousands of hours of premium, multi-format programming
• World-class, aspirational talent
• In-house content studio and creative teams
Partner brand content sponsorships and series co-creation
Commerce
• Hand-curated products that complement our content
Partner brand commerce integration both on- and offline
Community
• A multi-platform audience of highly engaged, active members
Partner brand engagement via social, email, site merchandising, events and more
Fresh, On-Trend Original Programming
Bluprint offers premium exclusive series, classes and editorial content that combine true teaching with fun and inspiration. We’re reinventing traditional how-to projects with a new take on learning and technique, leading with interesting locations, a diverse mix of creative talent and a healthy dose of humor.
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An Important Part of NBCUniversal’s Digital Ecosystem
Bluprint’s ability to create content for both digital and linear outlets plays a key role in NBCU’s direct-to-consumer strategy. We’re building a bridge between the portfolio’s “lean back” entertainment content, and our unique audience’s drive to lean in and DO.

Combining the power of content, commerce and community, we’re creating a new way for consumers to engage in the things they love. And our award-winning team knows how to do it best — because we’re makers ourselves.
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Partnership Opportunities

Content: Enlist our award-winning creative team to concept and produce branded content (video, written, podcasts, other) that uniquely ties your brand to the maker community.
Editorial: Collaborate directly with our editors and activate our trusted voice to weave your brand into thoughtful stories, product reviews and weekly features
Curation: Elevate your brand through curated playlists and exclusive guides combining video, editorial and product selections
Premium Sponsorships: Broaden your brand’s reach across our site with Official Partner designation, available in multiple tiers
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e-Commerce: Weave your products into our content and site through series integration, sweepstakes activations, affiliate partnerships and more
Experiential & Event Sponsorship and Integration: Be a part of Bluprint’s live presence to meet makers wherever they’re most engaged
Social: Reach a targeted audience through Blurpint’s O&O channels including Facebook, Instagram, Pinterest, Twitter, and more
Additional distribution: Leverage our marketing expertise and activate campaigns across our Bluprint O&O platforms, with the ability to amplify across NBCU — all custom-tailored tailored to meet your objectives
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"Tremendous potential to build Bluprint into a must-have streaming service that offers something for everyone."
"The acquisition that may have big impacts on the pay-TV giant as it leverages e-commerce and community to unlock revenue and connect more deeply with audiences."
"Bluprint has 3,000 freaking hours of original classes, all of which are taught by various kinds of experts who can help you move from beginner to advanced levels in your new hobbies"
"As a Netflix for DIY, Bluprint certainly delivers. Part Youtube tutorial, part Instagram aspirations, part Amazon, most of Bluprint many crafts are seamlessly folded into one service."
A Sampling of Our Extensive Brand Partner List
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Email our Business Development team at partnerships@mybluprint.com.
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